Mind Matters conference fosters a safe, enjoyable space for all, promoting comprehensive well-being encompassing thoughts, emotions, and functionality. Each interaction with the conference's materials, from the badges to the signage, serves as a touchpoint that encourages attendees to practice self-care and empathize with others.From its friendly color palette to the flowing typography that mirrors the fluid nature of human emotions, every aspect of the branding resonates with an air of empathy.

CREDITS
Branding: Carolina Rodrigues Baruzzi